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Source: RecyclingToday
I founded Greenback to reduce the environmental impact of the growing amounts of plastic packaging that is not recycled. We have created the first industrial, fully circular value chain for flexible post-consumer packaging. With our voluntary extended producer responsibility program, consumer goods companies contract Greenback to pay collectors and sorters to deliver previously worthless plastic [scrap] in exchange for neutralization certificates.
Greenback CEO Philippe von Stauffenberg
We are proud of this partnership. We know that only by working together across the value chain, we can achieve a real circular economy that contributes to the health, safety and livelihoods of the local communities.
von Stauffenberg says of working with Nestlé Mexico
Greenback is using microwave-induced technology provided by U.K.-based Enval designed to convert flexible packaging plastics into pyrolysis oil that can be used as recycled content in new food packaging. The process also allows for the recycling of aluminum found in such multilayered flexible packaging.
We are very proud to inaugurate this pyrolysis oil plant, which will allow us to spearhead testing new methods to handle postconsumer urban [scrap] in Mexico. It is a well-known fact that the success of packaging materials in the circular economy depends on having a solid collection, sorting and recycling infrastructure and the design of the packaging to be recycled. Today, as we partner with Greenback Recycling Technologies, we take another step in making this a reality.
Nestlé Mexico Executive President Fausto Costa
Greenback says it also is supported in the project by the Singapore-based Alliance to End Plastic Waste, which focuses on advancing and scaling solutions for circularity of plastics worldwide.
The Greenback team has been able to conceptualize a modular solution that can be co-located with landfills and material recovery facilities to tackle complex and hard-to-recycle, flexible materials. It is the combination that is most exciting to us, as we are looking to find solutions that drive plastics circularity and have the potential to be replicated.
Natalie Stirling-Sanders, chief advisor to the Alliance to End Plastic Waste
Greenback says it is using a circularity platform created by U.K.-based Ecoveritas that collects data such as origins and amounts of processed material. The platform can then provide certification on proof of origin and circularity for brands and consumer packaged goods producers.